Downtown is

for loop.

We believe that the plaza district is for everyone. It is a safe, walkable, and bike-able place with a strong, diverse economy and thriving businesses.

What We Do

We invest in the people, ideas, and projects shaping the future of downtown Taos. Through business support, public space improvements, events, and storytelling, we’re building a vibrant and inclusive community.

Our Vision

& Goals

We’re working toward a community-driven future for downtown Taos. Our vision focuses on supporting local businesses, improving public spaces, and creating opportunities for people who live, work, and create here.

Taos Destination Stewardship

Supporting responsible tourism in Taos.

Destination Stewardship Plans are a new approach to tourism that looks at the bigger picture. They help create a strategic roadmap that supports the long-term health of destinations and the well-being of the people who live there. This work brings shared community values into focus, including environmental care, economic vitality, infrastructure, responsible growth, and quality of life.

BRIC

The Business Resource & Innovation Center (BRIC) will connect entrepreneurs and small businesses with tools, guidance, and support. From startups to growing companies, this hub will strengthen our local economy and community.

The MainStreet Journal

Taos Destination Stewardship in Action

“Taos has been a destination for hundreds to thousands of years. People have long come here to trade, to paint, to learn, to be humbled by the light and landscapes. However, being a place that draws people from around the world brings both opportunity and pressure…”

- Jessie Hook \ Destination Stewardship Network Manager

TUNE IN FOR OUR NEXT SHOW ON 93.5 KNCE - MARCH, 2026

Mornings on MainStreet

Join Charles Whitson and special guests every third Tuesday on KNCE for conversations at the heart of Taos MainStreet. From history and mission to current projects and initiatives, each episode highlights the people and ideas shaping downtown Taos.

Subscribe and tune in to stay connected.

Our Projects

Over the years, Taos MainStreet has led and supported a wide range of projects that strengthen our local economy, celebrate our unique culture, and enhance the heart of downtown. From streetscape improvements and public art installations to façade revitalizations, community events, and small business support, each project reflects our ongoing commitment to making Taos a more vibrant, connected, and welcoming place.

Follow Us

@TaosMainStreet

Follow Us @TaosMainStreet